RadioOnFire.com - Jimmy John’s Opens a New Window. founder was the target of an online boycott attack after old vacation photos were recirculated on the internet Friday. Jimmy John Liautaud, who founded the franchised sub shops Opens a New Window. across the U.S., is seen sitting on a deceased elephant’s front leg giving the camera two thumbs up.
The photo of Liautaud was revisited and trended again on Twitter when influencers on the social media site pushed for a boycott over the image. “Brother Nature,” an account with more than 2 million followers, started the second wave of outrage. But not everyone was buying into the boycott. Some influencers pointed out the fact the photo went viral some four months prior in April, claiming the vitriol should focus more on solving poaching problems with the animal instead of boycotting a company for what a CEO does in their off time on a legal hunt.